10 seo mistakes that will damage your search engine ranking

If your website has high search engine ranking, you will reap the benefits without a doubt. Learning seo can be a bit daunting, did you know that simple seo mistakes can actually kill your ranking.

1. Chasing the wrong keywords

The first thing you should do is keyword research. If you get this wrong your off to a non starter. Make sure you target the best keywords for your niche, ones that searchers actually are using.

2. Forgetting to use title tags

A common mistake is to forget to use individual title tags for each page of your website. Titles tell searches and Google what your page is about.

3. Over doing flash

Flash cannot be read by googles bots. If you are going to use flash, it is essential that you also use the html mark-up for it.

4. Link farms

This is something even the best webmasters are failing to grasp. Link farms are not a good thing with Google. You will get much further by getting high quality one way links from website with high pr.

5. Keyword stuffing

Your content must make sense. If you try and over do the keywords you will get penalized by Google quickly. What you write must flow.

6. Your keyword density should stay below 5%

7. Duplicate content. If you use content that has been used elsewhere, you will get your website sand boxed by Google. Search engines love fresh content.

8. Poor website navigation

Your website must contain no broken links and have good navigation. Both visitors and search engine bots need to get around your website.

9. Using images for headers

Headers are the first thing Google bots see. Take advantage of this and use your keywords in the h1 and h2 headers.

10. Using unreliable hosting. Cheap may be good for your bank but having servers going down and pages not loading will lose you visitors and stop Google being able to properly access your site and give it high search engine ranking.

10 simple seo tips for beginners

1. Your keywords

When choosing which keywords you high search engine ranking with you must research.

Research is very important, target the wrong keywords and your off to a non starter. Make sure people are using the keywords to search in the first place.

2. Who are your competitors?

You have to beat your competitors to the top spots. Type in your keywords in the search bar and analyze the top 10. See what they are doing.

3. Title

There are two tips for optimizing your pages titles. One is to make sure each page has a different title.

Secondly try to include your main keywords in the title. But, make sure they are relevant and make sense. Don't keyword spam.

4. Meta tags

Keyword meta tags should only be used if you are familiar with them. If you get the wrong keyword density, your site could receive a lower ranking.

5. Use h2 and h1 headers

When googles crawlers scour your website. They look at h1 and h2 headers. If you have your keywords in these headers, google will see that they are important.

6. Content must always be fresh. Duplicate content is a big no no.

7. One way links are a big seo boost. Try and get a link from a high pr website. Remember to have your keyword included in the link.

8. If you have a site map on your website, you are more likely to get more of your pages indexed.

9. Make sure your title and alt tags have a description.

10. Google loves fresh content. Try to update your website as often as possible.

Seo can be very complex, but it is very rewarding once you get the hang of it. I write many articles on seo for beginners. Don't let search engine optimization blow your mind. Start with the basics and work from there.

What is search engine optimization?

If you are new to all this Internet malarkey, you would of probably heard the term 'seo' knocking about. Let me help you out a little and fill you in.

Seo stands for search engine optimization.

It is a process of making your websites optimized for search engines such as google.

Why use seo?

One thing any site needs, regardless of it's purpose, is traffic. You need people to visit your website.

There are many ways you can get traffic and they are all equally effective but the best things in life are free and if you learn seo and implement it, your traffic will be free.

Organic traffic from search engines comes when you rank high, naturally, on search engines for various keywords.

This is a biggy you want to be concentrating on.

When google search is used, the searcher is only likely to click on the results that appear on the first page, so you need to be aiming to have your listing in top position on search engines.

Where to start?

I will write just for you beginners. I wont baffle you with big terms. I will take it slow.

At first glance, seo may seem like rocket science, but it is not. It just takes some hard work and dedication.

You must stick with it if you want to succeed. You will get the hang of it.

What you need to begin

A website to play with

Patience

Bags of coffee lol

OK that's the low down on seo and what it means. I will get preparing your first lessons on how to get high search engine ranking.

SEO V Google Adwords

In my previous post we talked about search engine optimization (seo).

Which one should you use as part of your marketing campaign? Google AdWords or seo?

The answer is simply.......... BOTH.

What is Google AdWords?

A pay per click program that brings you traffic.

1. Join Google AdWords

2. Enter your settings such as your daily budget.



3. Build your keywords list

4. Create your adverts and your ready to go.



Why use seo and AdWords

Optimizing your website for search engines will bring you free organic traffic.

AdWords will bring you fast quality traffic.

By using both search engine optimization and AdWords you get the best of both worlds.

Doesn't google AdWords cost allot of money?

Google AdWords can be an expensive learning curve for beginners. If however, you do it properly, the ROI is pretty impressive.

I am not going to waffle about the right way of setting up AdWords in this post, you need to digest a bit at a time. But what i will say is that seo and AdWords can compliment each other and actually lower the price you pay for a click on your ad.

For all those newbies to Internet marketing, my advice for you is to learn both seo and google AdWords.

In my next post, i will dedicate it to all those beginners baffled by google AdWords.

What is seo

seo is the short term for search engine optimization. This is the process of optimizing your web pages for google.

All online business will benefit from having their website search engine optimized.

Organic traffic from search engines is always good.

Having your site rank high for certain keywords will bring you FREE quality traffic.

How to search engine optimize your website

1. Choose your keywords

Decide which keywords you want your site to rank high with. They must be associated with your content. Keywords are not restrained to one word. Long tail keywords are more attainable.

2. website url

Not vital but include keywords in your url if your site is not branded

3. Content

You may of heard some say that "content is king". Although it is important, it is not the only thing search engines look at when deciding your rank.

The content that is on your website has to appeal to both your viewers and search engines.

Make sure you include your keywords in your content. Below 5% is best. Too much or too little will effect your ranking.

4. Links

Anchored keyword links are the best, and one way not back links.

Have a website with a high pr rank to your website is GOLD.

Those are the 4 main search engine optimization tasks that will improve your sites ranking.

Contact me If you would like a free seo report performed on your website.

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